The Pitch
Digital Marketplace for the Performing Arts
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A Digital Showcasing Service
ThePitch.ca is a digital showcasing service that brings artists and arts presenters together 24/7/365. As a business-to-business (B2B) application, The Pitch seeks to build a broad, trusted community of touring artists, performance companies, agencies, presenting networks, and presenters seeking live or digital performances. The Pitch caters to all performing arts: music, theatre, dance, storytelling, circus, variety and other performances.
We are grateful for the support for digital innovation we have received:



Features of the Pitch
Searchable Profiles and Pitches • Issue or Respond to a Request for Pitches • Anyone can host a Showcase Room

Touring Artists and Companies
Pitch your touring shows to concert buyers and arts presenters.
As a self-represented artist, you can create your profile, add descriptions of your touring shows (in person or digital) available for booking and upload your performance video pitches (read the guides).
You can create showcase rooms with other artists and invite presenters to view your shows. In future, you will also be able to respond to requests for pitches, invitations to showcase and establish new or refresh your connection with arts presenters across Canada.

Agents and Managers
Increase market access and generate a great deal of efficiency for your agency. As agents and managers, you can drag and drop your entire roster of artists with their performance and showcasing videos (read the guides).
You can curate your own showcase rooms and invite the buyers you want to attend.
In future, you will be able to respond to requests for pitches on behalf of your roster as well and build business relationships.

Presenting Networks
Augment your Network’s annual showcase with anytime digital showcasing to better serve your members. Host your own customized, branded showcase rooms. You can curate in music, theatre, dance and other performances. Decide how long you want your showcase to be open. Provide members-only, private access. And your members can indicate their interest to you which helps you manage the block booking process.
You can also issue requests for pitches to showcase in the real world and digitally convene your selection committee to view applicants and make their programming choices.

Presenters and Venues
Gain unprecedented access to diverse talent in every genre of the performing arts. Search high quality performance video pitches, issue a request for pitches, or participate in curated showcase rooms.
As a presenter, you can set up your own showcase room, invite other presenters to attend and discuss block booking opportunities together. And you can keep your own, completely private and secure notebook with links to artists you want to follow, pitches you want to revisit and anything else you wish to track in one place.